Webinar

The New Measurement Playbook:

Smarter Strategies for Modern Creator Programs

Thursday, December 11th

9AM PST / 12PM EST/ 5pm GMT

How do you define success in today’s creator landscape? In this webinar, we’ll dive into the new metrics and tools shaping creator marketing performance. From platform-specific KPIs to the growing role of AI in measurement, discover how to benchmark against competitors, track meaningful outcomes aligned to your priorities, and keep pace with shifting priorities across the industry.


What We'll Cover

Step into 2026 with a clear framework for measuring success, benchmarking against competitors, and leveraging AI.

 

 We’ll explore:

  • The evolving metrics that define success in creator campaigns
  • How to effectively track performance across platforms and campaign types according to your program goals
  • The shift from follower count to indicators of true brand fit and impact
  • How to use competitive benchmarking to understand your position in the market
  • The role of AI in transforming measurement, reporting, and decision-making



Speakers



Register

Join us as we unpack the biggest trends influencing creator marketing today!